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Gold Fishery Food

Korean Traditional Fish-shaped Cake to the International Market Offers Health with Healthier Food Products

  • 미국어부분 이미지

    1. Why Gold Fish-shaped Cake?

    - rapid spread of franchisees as the business can be started with little capital
    - staring the business does not require much of space and the business can be carried out under the auspices of the franchise headquarter
    - in this era of recession, starting an inexpensive business is a trend
    - soundness of the company can be confirmed as it is registered for information disclosure
    - Guarantees stable income for buyers corresponding to the spread of franchisees
    - can supply various Korean snacks for each season


    2. Business Procedure

    - review on feasibility of the business via e-mail
    - buyer requests for reservation of overseas market research
    - the head office provides the buyer with machines, materials and technology that are necessary for the local market
    - the buyer selects a model store for promotion within the reservation period
    - negotiation for a master franchise agreement after confirming the business feasibility at the local market


  • 미국어부분 이미지

    3. Product Introduction

    Gold Fish-shaped Cake

    Gold Fish-shaped Cake competes with an original taste and quality within the Fish-shaped Cake market
    its peculiar characteristic is that it is crisp and chewy
    good for diet, stuffed with red beans evenly, from the head to tail

    Gold Custard Cream Fish-shaped Cake

    do not think fish-shaped cake are stuffed only with red beans
    fish-shaped cake with moist and soft custard cream is now introduced
    customers who are tired of whole red beans will now be presented with special taste


    4. Differentiation of "Gold Fish-shaped Cake"

    Fish-shaped cake mix made up of 11 years of know-how

    - Can have unvarying taste of Korean fish-shaped cake anywhere around the world.
    - Easy to prevent technology leakage and to protect and manage franchisees.

    Simplification of making method

    - Gold fish-shaped cake can be made and sold directly at site upon receiving ingredient materials

    Excellent taste of gold fish-shaped cake!

    - Customers will be more satisfied with the cake filled evenly with light and moist red bean stuffing, from the head to tail
    - Fish-shaped cake mix with various stuffing can be produced through product research and development

    Registration for information disclosure

    - Franchisees may check franchise headquarter's soundness to determine the business feasibility
    [www.franchise.ftc.go.kr]

    Starting business with little capital and carrying out the business under the auspices of the franchise headquarter

    - Anyone can easily start the business as a franchisee with little capital; stores can also be directly managed by the franchise headquarter

    Best brand strategy

    - The head office, together with the overseas franchise headquarter, promises that the business will grow to be a valuable brand through participation of experts


  • 미국어부분 이미지

    5. Electric Bakeware - Features

    Uses electricity only
    Safe and does not cause smell since it does not use gas
    Product making speed is faster than that of Company A
    Separate shelf is needed since display counter is not attached to it
    Separate equipments


    6. LPG Bakeware - Features

    Initial investment costs is reduced as the bakeware is inexpensive
    Can be used when gas or LPG is available
    Display counter is located right above the bakeware;
    can keep the cake warm for a longer time


7. Estimated Sales Profit

Franchisee (each)

1

10

50

100

daily cost of materials

86,000

860,000

4,300,000

8,600,000

monthly cost of materials①

2,580,000

25,800,000

129,000,000

258,000,000

production cost

value of supply②

1,290,000

12,900,000

64,500,000

129,000,000

subtotal (①-②)

1,290,000

12,900,000

64,500,000

129,000,000

operating expenses

516,000

5,160,000

25,800,000

51,600,000

monthly net profit (30%)

774,000

7,740,000

38,700,000

77,400,000

1) guarantees stable income resulting from the spread of franchisees
2) durability and expansibility of the business is the strength
3) the business targets a niche market; competitor pool is smal


  • 미국어부분 이미지

    8. Company History

    Franchiser supplying the best fish-shaped cake making equipments as well as
    dough and stuffing made up of 11 years of know-how to 150 franchisees
    Date of Establishment: April 1, 1999
    President: Han Gyucheol
    Production Item: dough, customized stuffing
    Monthly Output: 60 tons


8. Appear in a Television

Broadcasted on SBS's Surprising Contest Star King (the 102nd)
1st Project for Overcoming Recession
Extraordinary business success with fish-shaped cake!
Idea worked! Making KRW 5,000,000 every month by selling fish-shaped cakes!
A success story! Disclosing business know-how for overcoming recession!
Jumbo King Fish-shaped Cake vs. Micromini Fish-shaped Cake!